Your next chapter. We'll help you get there.

When Deborah started in real estate, she was mentored by her mother-in-law, Helen Winer, a much-loved agent who spent decades serving clients across the GTA, many of them seniors making exactly this kind of move. The two worked together for about five years as the first Winer Team.

When Helen retired in her seventies, Deborah took over her book of business and her legacy. Many of the families we serve today were Helen's clients first. Serving seniors has been part of Deborah's work since her first day in real estate, and since 2021 her son Jamie has been beside her. Read our story.

• Deborah Winer, Broker: a Seniors Real Estate Specialist (SRES) and Certified Negotiations Expert (CNE) with more than 14 years of experience serving clients across Toronto and the GTA, and a RE/MAX Platinum Club Award winner. Deborah's profile.
• Jamie Winer, Sales Representative: a Bachelor of Commerce in Real Estate Management with a minor in Law. Jamie focuses on pricing and valuation, takes the time to explain the numbers, and cares about helping seniors protect what they have built in their home. Jamie's profile.

The Seniors Real Estate Specialist (SRES) designation is awarded by the National Association of REALTORS® to agents with specialized training in the needs of clients over 50. For you, that means:

• An understanding of the whole situation: the emotional, financial and practical sides of a later-life move, not only the transaction.
• Knowledge of senior housing: condos, retirement communities and assisted living, with every option explained clearly.
• Training for life transitions: estate considerations, the tax questions worth raising with your accountant, and coordinating the many professionals a move like this involves.
• Patience: we move at your pace, and we listen before we advise.

Every move is planned around you, but most follow these five steps. One team coordinates everything, so you never have to wonder who to call next.

This is a typical timeline, not a fixed one. Every plan is built around your dates and your pace, and when you are buying a condo as well as selling, we plan both sides together.

On these moves we partner with Elder Care Transitions, a Toronto-based move management company dedicated to seniors. They look after your belongings and the move itself; we look after your home. We work with them directly, so you have one point of contact.

• Estate sales: items of value sold on your behalf, with donations, disposal and delivery to family arranged.
• Floor plan design for your new residence.
• A professional, fully insured moving team.
• Unpacking and set-up: pictures hung, beds made, and your new place feeling like home.
• A full clear-out, leaving the house clean and ready to list.

When you are ready, we introduce you to them ourselves.

• Preparation and staging: touch-ups, small repairs and professional staging. Through our staging partner and our own in-house inventory of decor and furniture, staging is complimentary for our listing clients. We cover the cost.
• Photography and tours: professional photography, a walk-through video and a 3D virtual tour.
• Marketing: the MLS® System and realtor.ca, the RE/MAX network, social media and postcards to homes nearby. The full list is on our marketing page.
• Negotiation and closing: Deborah is a Certified Negotiations Expert (CNE), and we negotiate every term, not just the price, through to closing day.

Often the people we are helping are a parent's family: adult children, sometimes living out of town, handling the family home as part of an estate alongside the estate's executor. It is a lot to carry at a hard time, and we try to make the property side of it simple.

We work with the executor and the family together, so decisions are made by the right people and nobody is left out of the loop. Elder Care Transitions can sort the contents, arrange an estate sale, deliver keepsakes to family and clear the house. We then prepare the home, stage it at our cost, and market and sell it.

For family who are not nearby, we coordinate access to the house and the trades who need it, and keep you updated at every stage, so you are never left wondering what is happening.

We do not give legal or tax advice. Questions about probate, the estate's taxes or how the proceeds are distributed belong with the estate's lawyer and accountant, and we coordinate with them so the sale fits their timeline and gives them what they need.

Before you make any decisions, you deserve an honest answer based on real data. We look at recent comparable sales near you and the homes you would be competing with, adjust for your home's features and condition, take current market conditions into account, and give you a recommended price range with our reasoning.

We never inflate the number to win your business. The valuation is free, with no obligation. Request your pricing report.

• Always reachable: our direct numbers, and prompt replies.
• No pressure, ever. Your timeline and your decisions.
• Complete coordination: we work directly with Elder Care Transitions and the other professionals involved, so you have one point of contact.
• Family welcome: sons, daughters and anyone you trust are welcome in every conversation.
• Respect for your belongings, and for what they mean to you.
• We genuinely care about getting this right for you.